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Can Your Business Survive the Experience Age?

Customers Want Experiences, Not Things. The Experience Age has officially taken over the Information Age, thanks to the surge of connected mobile devices and Internet. Have you noticed, people are no longer writing on their Facebook statuses with very many “words”? Instead, they are sharing more visually – through pictures, videos, and emojis. It is […]

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TV Commercial Production for Elephant Insurance

Founded in 2009 and headquartered in Richmond, Virginia, Elephant Insurance is a subsidiary of Admiral Group plc, one of the U.K.’s leading insurers with a presence in eight countries and over 5 million customers worldwide. In the United States, Elephant provides auto insurance to customers across six states online and over the phone. Being a

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Is Your Website Design and UX Updated?

The design and user experience of your website give your brand credibility. As part of an experiment to compare websites, we visited sites in various industries and professions, including IT, health, consultancy groups and government contracting. We were struck by the vast differences in many of them, both in regard to their user interface (UI) and user experience (UX). To

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Why Organizations Need to be Flexible to Succeed

As a creative marketing agency in Washington DC, one common trait our clients appreciate the most about us is our FLEXIBILITY. In a rapidly changing business environment, being able to adjust your workload, schedule and other variables plays a critical role in the success and survival of an organization. Whether you are a marketing agency, video production

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4 Advertising Tricks for Your Business

TriVision shares three TV commercials and how to effectively apply the same concepts to your own organization’s advertising strategy. How can these videos help your business? Watch and learn what they did to create effective messages that resonated with the audience. Fearless Girl The Talk (My black is beautiful) Burger King Bullying Jr. In order to create powerful messages that connect with

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What’s in Store for Facebook’s Future?

If you talk to millennials or Generation Z, you may have heard that Facebook is NOT their preferred platform, but they still go on it for the content.  These days, you will hear that younger generations are enjoying visually heavy content seen on Instagram and Snapchat among other apps as their way to stay connected. But

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TriVision Year in Review 2017

It was another incredible year in the books for TriVision. Starting off the year, TriVision was named an honoree at the 2017 Washington Business Journal Family-Owned Business Awards, which recognizes multi-generational, family–owned businesses in our region for overall excellence, innovation, ethics and philanthropy. Later that spring, we were also nominated as a Marketing & Advertising Innovator of the year at the 2017 Greater

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TriVision Celebrates Rumi Day

On October 7th, the Alliance for the Restoration of Cultural Heritage (ARCH ) and the Embassy of Afghanistan in Washington D.C  hosted a special evening celebrating the internationally beloved son of Afghanistan, the great poet, Rumi the Maulana.  TriVision was honored to have taken part in the celebration as one of the special guests as well as a sponsor, having

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Video Production Trend: Fast Ads

Making ads less than 60 seconds will help retain audience attention. The digital world is changing constantly every day.  The fact that most of the people “don’t have time”, for almost anything, may be one of the reasons why the world is moving toward short and snappy video productions. Nowadays, a successful video production is

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DC Branding : Consumers More Likely to Trust Brands that Support Social Causes

In this new era of social responsibility, selling a good product or service is no longer enough to attract today’s socially conscious shoppers. If your business or brand doesn’t stand for a cause, consumers may look the other way to your competitors. And we’re not talking about a one-time donation or putting in an hour

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