Design

Is It Worth Investing in a Professional Logo Design Agency for Your Business?

A logo is an essential component of any business’s branding strategy. It’s the first thing customers see when they come into contact with your company, and it’s the symbol that represents your brand. For this reason, investing in a professional logo design agency may be worth considering. The question is, is it worth the investment? […]

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Branding and the Web: What Your Company’s Website Says About You

How Much Damage Can an Outdated Website Design Cause for Your Business? As we move forward into the 21st century, a company’s web presence has become a vital component of its brand identity. While in the past, a company interacted with its target market mostly in-person or on-the-phone, today it happens almost exclusively online. As

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4 Design Principals to Make Your Branding More Memorable

Your products/services seem to have it all – the cool features, the money-back guarantee, the great customer service and the workmanship. Yet consumers don’t seem interested. Some may not even have heard of your brand. Sounds familiar? This lack of interest is most likely because your audience doesn’t have brand loyalty and awareness towards your

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Event Marketing for U.S. Department of Commerce’s Discover Global Markets

After months of working closely with our client, the U.S. Department of Commerce, it was nice to see our design work come together and bring their messaging to life at the Discover Global Markets Ind-Pacific event held earlier this month in Salt Lake City, Utah. Organized by the U.S. Commercial Service (USCS), the lead trade

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Can Your Business Survive the Experience Age?

Customers Want Experiences, Not Things. The Experience Age has officially taken over the Information Age, thanks to the surge of connected mobile devices and Internet. Have you noticed, people are no longer writing on their Facebook statuses with very many “words”? Instead, they are sharing more visually – through pictures, videos, and emojis. It is

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Is Your Website Design and UX Updated?

The design and user experience of your website give your brand credibility. As part of an experiment to compare websites, we visited sites in various industries and professions, including IT, health, consultancy groups and government contracting. We were struck by the vast differences in many of them, both in regard to their user interface (UI) and user experience (UX). To

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Three Must-Haves for a Strong Branding Strategy

TriVision, a D.C. branding agency, outlines what makes a brand successful. Branding is about design. Yes, while this may be true, it’s only part of the branding mix. Images help people associate products, services, and causes more quickly. Humans have been branding since we discovered how to walk upright. Figures on walls were symbols of a

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TriVision Year in Review 2017

It was another incredible year in the books for TriVision. Starting off the year, TriVision was named an honoree at the 2017 Washington Business Journal Family-Owned Business Awards, which recognizes multi-generational, family–owned businesses in our region for overall excellence, innovation, ethics and philanthropy. Later that spring, we were also nominated as a Marketing & Advertising Innovator of the year at the 2017 Greater

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TriVision’s Top 3 Holiday Ads Picks

The holidays are the most beautiful time of the year, with gorgeous soft lights surrounding every single place on earth. Enjoying holiday ads that spread joy is a part of enjoying the festivities. For this reason, TriVision picked top 3 holiday ads worth sharing!   Commercial 1- I’ve Dreamt So Much   Intermarché is a

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