Hey y’all, Welcome back from a week’s hiatus from DRINK. IT. IN. I spent the majority of last week on vacation, and I spent the rest picking up the pieces from Taylor Swift and Nicki Minaj’s unfortunate Twitter war. So this week I’m looking forward to getting back to normal. Like, actually talk about media […]
Drink It In #7 – The Power of Video Marketing Read More »
Advertising is key in the world of business. It helps to spread awareness about products or services that are of some use to consumer and potential buyers. Whether your promotion takes the form of print ads, commercials, billboards or handbills, the content identifies who, what, when, where and why. An effective tagline in an advertisement
Advertisement Fail: Dove Pulls Ad Calling New Jersey ‘The Armpit of America’ Read More »
Hokay. So. Welcome to yet another installment of DRINK. IT. IN. Today, we are talking about what annoys us. And more importantly, how being ANNOYING is actually a pretty effective marketing tactic. If you check out this article from our friends at ever-reliable AdWeek, you’ll probably find the best example. As I’m sure you know, unless
Okay, honestly, if I’m thinking of the latest Mad Max movie, I’m thinking of the stunts, the chases, the costumes, George Miller’s unbridled creativity–pretty much anything but marketing. However, the film (like good marketing and advertising) is immersive; it hits you at all angles and leaves you dying to share what you experienced with your friends and family. It’s
What Mad Max Can Teach Us About Creativity and Leadership Read More »
Hey. Time to DRINK THE KOOL-AID. DON’T COMPLAIN. JUST DO IT. This week is about trends. What’s trendy in marketing, advertising, and branding. So let’s sum up this week with some fun stats. Like, seriously. Who doesn’t love stats? I love stats. You should too. Okay, here we go: Ever-reliable AdWeek provides us with two things:
Howdy friends, time to DRINK IT IN. Today will be all about branding – how to develop your brand, how to market your brand, and how to RE-develop your brand when the time comes. I think I’ve found a few things ya’ll might find interesting to mull over while we start the weekend. Let’s take a
Welcome to Drink It In! This new weekly segment features a member of our Accounts team – Tom – and his favorite tid-bits in media this week. Armed with the Internet, every week he’s going to fill us in on some of his favorite things in digital media, advertising, and marketing. Check out his top 4 below: 1. GIFs:
Washington, DC, April 29, 2015 – TriVision was a proud sponsor at Northern Virginia Technology Council’s fourth annual Destination Innovation, DC’s premier event which highlights the vibrant and rapidly growing technology community in the region. Held at The Washington Post building, Destination Innovation 2015 featured an exhibition of DC area’s growing technology firms, an “innovation competition”, networking and industry speakers. Tony Moraco,
We teamed up with the folks at Jerry’s Subs & Pizza once again for a third commercial production that, this round, features their delicious wings! Combined with bringing back talent from the first commercial and our growing familiarity with the Jerry’s team created a relaxed, fun on-set atmosphere and made the long day of production a
Third Time’s the Charm with Jerry’s Subs & Pizza Read More »
On Wednesday, we took a trip out of the District and headed to one of the greatest cities on earth – New York – and attended The One Club’s annual event, Here are All the Black People. The event was started as a way to celebrate and promote diversity in the advertising industry. The conference
Promoting Diversity in the Advertising Industry Read More »
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