CHALLENGE.
Rania, formerly known as Punjab Grill, is an award-winning, one Michelin Star restaurant in Washington, DC offering evolutionary Indian cuisine. Following the height of the global pandemic, the restaurant was relaunched under a new name, Rania, which translates to “Queen” in Hindi and Sanskrit, along with a new Executive Chef, Chetan Shetty. The new restaurant was challenged with getting the name out into DC’s competitive restaurant market and hired TriVision to help in rebranding and digital marketing services.
SERVICES
- Branding, Logo Design, Visual Identity
- Digital Marketing and Advertising
- Design and Print of Marketing Collateral
- Website Maintenance
- Email Marketing
- Online Brand Reputation Management
- Social Media and Influencer Marketing
- Video Production & Photography
SOLUTION.
RESULT.
Rania is now considered one of DC’s most coveted destinations for modern and contemporary Indian cuisine after winning multiple awards, including earning one Michelin Star, the prestigious recognition awarded to restaurants that use top quality ingredients and where dishes with distinct flavors are prepared to a consistently high standard. Earlier in 2023, the restaurant was also one of the top finalists for New Restaurant of the Year by RAMMY Awards and won OpenTable Diner’s Choice Award. Additionally, Rania received high praise in an article on The Washington Post. As their branding and creative marketing partner, TriVision is proud to be part of Rania’s journey to success.