CHALLENGE.
As part of the GardaWorld family of companies, GardaWorld Federal Services (GWFS) is a U.S. business based in Washington, DC that is singularly focused on delivering best in class security, medical, logistics, and associated support services to U.S. federal, state, and local government customers, as well as commercial clients, both domestically and abroad. TriVision’s collaboration with GWFS began when we provided video production and creative services for their headquarters office in McLean, Virginia. Soon, they selected us as their marketing partner to assist in their ongoing digital marketing and social media services, as well as building their brand new website.
SERVICES
- Digital Marketing and Advertising
- UX/UI Website Design and Development
- Content Strategy and Messaging
- Social Media Management
- Targeted Digital Ad Campaigns
- Design of Digital and Print Media
- Marketing Video Production
- Digital Analytics and Reporting
- Copywriting
- LinkedIn Advertising
SOLUTION.
Our partnership with GWFS involved close and continuous collaboration with the client to develop a lasting digital content strategy and social media campaign. By creating carefully crafted messages and captivating graphics, we improved the company’s brand image and successfully shared their expanded services with a global audience. Additionally, we regularly created their print and digital marketing materials, which included brochures, postcards, and banners used at various events GWFS attended across the country.
Our collaboration with GWFS was truly highlighted by the creation of their new, visually stunning website. Working closely with the client, our design and web team produced a modern and user-friendly one-pager website that effectively conveys their story and expanded services. This streamlined design allows for easy access to information about each area of their service, all on the same page
RESULT.
TriVision successfully transformed GWFS’s digital presence, establishing a consistent brand identity and voice across all marketing channels. Our digital and social media efforts doubled GWFS’s LinkedIn followers from 9,000 to over 20,000, achieving one of their primary goals. Our ad campaigns generated high engagement and visibility, increasing online brand awareness for GWFS and its expanded services. TriVision’s assistance in amplifying their message about new services was greatly appreciated by the client, especially given GWFS’s recent transformation into a global mission support company offering medical, disaster relief, and logistical support.
