Insights

Event Marketing for U.S. Department of Commerce’s Discover Global Markets

After months of working closely with our client, the U.S. Department of Commerce, it was nice to see our design work come together and bring their messaging to life at the Discover Global Markets Ind-Pacific event held earlier this month in Salt Lake City, Utah.

Organized by the U.S. Commercial Service (USCS), the lead trade promotion agency of the U.S. government, the Discover Global Markets (DGM) is Department of Commerce’s flagship event series for U.S. exports. In addition to providing the design and print for the stage banners, the podium, and all the signage at the event, our team worked closely together with the DoC staff to design and print the full color programs, as well as helped with the PowerPoint design. All the items were shipped directly to the venue

The USCS Business Forum is intended to assist U.S. small businesses succeed in international markets. The forum helps U.S. companies identify new opportunities in foreign markets, obtain the tools necessary to launch internationally, leverage U.S government contract to support international sales growth, and connect with key private sector experts.

U.S. Commercial Service helps thousands of exporters each year and 90% of them are made up of small businesses. A total of 18 Discover Global Markets events are planned over a 3-year period, providing over 900 B2B matchmaking meetings.  An average DGM event has about 3,800 attendees.

We at TriVision are proud of our work that helps enhance the aesthetics and messaging of such an important initiative to help U.S. businesses succeed in foreign markets. We look forward to continue providing integrated marketing services for the U.S. Department of Commerce to help them achieve their goals and promote U.S. exports. To read about the full range of services we have provided for the Department of Commerce since 2015, click here.