Insights

Airport Technology Unveiled on Video

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QinetiQ North America is one of the leading defense and security technology solutions providers, creating high-end products and services for commercial, government, and military clients. Armed with over 4,000 patented solutions and over 5,300 engineers and scientists, QinetiQ North America offers a wide range of services and solutions in areas such as transportation, survivability, unmanned systems, maritime solutions, and cyber security.

TriVision has been providing video support services for QinetiQ since early 2011 and has produced a series of marketingand corporate videos currently in use by the company.

Their most recent project is called the Runway Incursion Alerting System, or RIAS, which is QinetiQ North America’s highly configurable and adaptable aviation safety system. It can be integrated with existing airport surveillance systems to enhance their performance. RIAS continually monitors runways and taxiways and simultaneously alerts pilots and other personnel when more than one “target” is on a runway at the same time. Real-time alerts allow personnel to make more informed decisions about their safety and airport operations to prevent accidents.

TriVision was presented with the challenge of creating a 5-minute marketing and introductory video that explained the RIAS system and illustrated its capabilities. What made this particular project especially challenging was the conceptual nature of the product. Since much of the sensor equipment is below ground and it’s logistically impractical to videotape RIAS in action at an actual airport facility, TriVision turned to its in-house 3D animation and visual effects team to demonstrate how RIAS works. In addition to creating high-impact 3D animation and motion graphics, TriVision provided scriptwriting services, voiceover narration, and consultation. To watch the video, please click the video below.

The RIAS video has been an effective marketing tool for QinetiQ North America, explaining a rather intricate product in a clear, concise, and succinct fashion using modern animation and visual techniques. The RIAS video was one of seven similar marketing and corporate level videos created by TriVision for QinetiQ over the past few years. As a returning client,QinetiQ and TriVision continue to work together to create additional videos based on their wide range of products and services.

To visit QinetiQ North America on the web, please go to www.qinetiq-na.com.